![Abstract%2520Paint_edited_edited.jpg](https://static.wixstatic.com/media/2180f7_b9735bf5471f490d93171d0ee1b9b8cc~mv2.jpg/v1/fill/w_1805,h_1339,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Abstract%252520Paint_edited_edited.jpg)
Designing Meaningful
Interactions
Hello there!
My name is Ruchi and I am a Design Strategist
I am a multi-faceted T-shaped designer with an insatiable need to simplify systems in the world through human-centered design. I started as a product designer, experienced industries working globally in India and USA, and realized that design in isolation could not solve business problems. My curiosity led me to learn Design Strategy, which was about thinking in systems. That polished my approach to solving problems beyond products and linking design to business success. Post that, I worked in consultancies applying the design research and strategy approach to some of the biggest brands while continuously improving the process by constantly staying updated. I share a deep connection with design. I would love to discuss more and help solve wicked problems!
![HomePage-What I do copy [Recovered]-01.p](https://static.wixstatic.com/media/2180f7_4f160efab7c249fc8e76113fee1aef5c~mv2.png/v1/crop/x_1663,y_0,w_12493,h_8504/fill/w_700,h_473,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/HomePage-What%20I%20do%20copy%20%5BRecovered%5D-01_p.png)
![BlackandWhite Photo.jpg](https://static.wixstatic.com/media/2180f7_12c0c486148e4dc390f27b2807f5fe9d~mv2.jpg/v1/crop/x_0,y_287,w_1126,h_1125/fill/w_286,h_286,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/BlackandWhite%20Photo.jpg)
![education-01.png](https://static.wixstatic.com/media/2180f7_c5c9ed9a40154d7cbe70aa6238c02218~mv2.png/v1/fill/w_85,h_85,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/education-01.png)
Education
Experience with
Certification in Product Management - Product School 2023
- Implementing product innovation
MS Parsons School of Design in Strategic Design and Management 2018-2020 GPA 3.85
- Application of Design Thinking to Business problem solving
- Answering the question of 'What' to Design and 'Why'
- Complex problem-solving methods, frameworks, and thinking
MS Institut Supérieur de Design Rubika in Product Design 2013-2017
- End to end Product Design
- Working with real-world clients to deliver design work
BE K.J Somaiya College of Engineering in Information Technology 2009-2013 with Distinction
- Software programing language understanding, HTML, CSS, Javascript, Python
Welingkar institute of technology, Diploma in Entrepreneurship Management 2015 6 months, A+ Grade
- Foundation of Management, Financial literacy, Human Resource, Marketing and organization management
​
Worked for
Brands
![brand-01.png](https://static.wixstatic.com/media/2180f7_a188111cd21a4caabb3a5c3199efcd57~mv2.png/v1/fill/w_101,h_101,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/brand-01.png)
Experience working with these brands
- Worked in 3M, GlaxoSmithKline, Smart Design, Sprout Studios
- Managed end-to-end client projects for Decathlon, Home Centre, Nabaiji, Kipsta, Tupperware, GE, Citibank, Staples, OXO
![pxljcwrssj9zwccjq3ro_edited.png](https://static.wixstatic.com/media/2180f7_b84ed623d92c413d86e77079be5a1d54~mv2.png/v1/fill/w_180,h_180,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/pxljcwrssj9zwccjq3ro_edited.png)
![522ef9_927a1d263b924f85aa1cb3b71404fd3a-](https://static.wixstatic.com/media/2180f7_c15b2212abac4a2bbb19ecd30639cb14~mv2.png/v1/crop/x_0,y_0,w_3000,h_517/fill/w_173,h_30,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/522ef9_927a1d263b924f85aa1cb3b71404fd3a-.png)
![the-new-school-logo-png-18_edited.png](https://static.wixstatic.com/media/2180f7_df7a9c213a7c43cea295e31c480d8a45~mv2.png/v1/fill/w_157,h_35,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/the-new-school-logo-png-18_edited.png)
![GSK_logo_edited.png](https://static.wixstatic.com/media/2180f7_3f3a6aba80aa4d74a5af0c3fb155a37d~mv2.png/v1/fill/w_74,h_64,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/GSK_logo_edited.png)
![778-7789049_tupperware-logo_edited.png](https://static.wixstatic.com/media/2180f7_3c31b8e152814c5e82af72c6f1dbe12d~mv2.png/v1/fill/w_70,h_60,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/778-7789049_tupperware-logo_edited.png)
![799px-Decathlon_Logo_edited.jpg](https://static.wixstatic.com/media/2180f7_2d2d89c1b4f849c1824281b1e0c4e9e7~mv2.jpg/v1/fill/w_153,h_45,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/799px-Decathlon_Logo_edited.jpg)
![oxo_edited.jpg](https://static.wixstatic.com/media/2180f7_f4b99ff1b1a84cdcbfa25a6db10d65d1~mv2.jpg/v1/fill/w_101,h_101,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/oxo_edited.jpg)
![kipsta_edited.jpg](https://static.wixstatic.com/media/2180f7_df47ad22d456442abf90389ac62495f6~mv2.jpg/v1/fill/w_107,h_18,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/kipsta_edited.jpg)
![staples_usa_logo_edited.jpg](https://static.wixstatic.com/media/2180f7_c300e8d23bb644c2aa214fa34fb3f870~mv2.jpg/v1/fill/w_128,h_28,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/staples_usa_logo_edited.jpg)
![sensodyne-vector-logo_edited.jpg](https://static.wixstatic.com/media/2180f7_6726410b583d43cd9ea55c4f363bae96~mv2.jpg/v1/fill/w_135,h_75,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/sensodyne-vector-logo_edited.jpg)
![sprout.jpg](https://static.wixstatic.com/media/2180f7_f4f9b29a00c5458bb01b65eec21b7303~mv2.jpg/v1/fill/w_85,h_85,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/sprout.jpg)
![Nabaiji_Logo_edited.jpg](https://static.wixstatic.com/media/2180f7_f52787d359d8407d90ab8f95463b854e~mv2.jpg/v1/crop/x_62,y_137,w_275,h_128/fill/w_129,h_60,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Nabaiji_Logo_edited.jpg)
![ps-citibank-01_edited.jpg](https://static.wixstatic.com/media/2180f7_a930dc248f004eb39b1994514d7d2313~mv2.jpg/v1/fill/w_72,h_45,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/ps-citibank-01_edited.jpg)
![1024px-General_Electric_logo_edited.png](https://static.wixstatic.com/media/2180f7_d67d5881a544474998b6faeedb72ba69~mv2.png/v1/fill/w_65,h_65,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/1024px-General_Electric_logo_edited.png)
![home-centre_edited.jpg](https://static.wixstatic.com/media/2180f7_f271ef721eab4df0acc627886774d230~mv2.jpg/v1/fill/w_146,h_82,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/home-centre_edited.jpg)
![Tools-01.png](https://static.wixstatic.com/media/2180f7_359479368b894693ba69cdd1e62301dd~mv2.png/v1/fill/w_102,h_102,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Tools-01.png)
Design Tools
Technical Know-How
ADOBE SUITE
Illustrator, Indesign, Photoshop, Adobe XD
PRESENTATION TOOLS
Keynote, Powerpoint, Excel, Spreadsheet, Canva, Prezi, Google Slides
SURVEY DESIGN TOOLS
Qualtrics, Google Forms, Typeform
ONLINE COLLABORATION TOOLS
Miro, Figma, Mural, Coggle
PROTOTYPING TOOLS
Invision, Marvel, Sketch, Balsamiq, Figma
3D MODELLING
Solidworks, Rhinoceros, Autocad
SOFTWARE PROGRAMMING LANGUAGES
HTML, JavaScript, CSS, Python ( Familiarity )
​
​
Attributes
People Skills
![Soft png-01.png](https://static.wixstatic.com/media/2180f7_babe36cdc68f4a58911460cc11809b13~mv2.png/v1/fill/w_95,h_95,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Soft%20png-01.png)
![TA.jpg](https://static.wixstatic.com/media/2180f7_927059c6329b4eb397e4b64d11dd0544~mv2.jpg/v1/fill/w_300,h_225,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/TA.jpg)
I love to teach and share my understanding of Skills to others. Enjoy working in an unconventional setting with people from diverse backgrounds and experiences. I enjoy empathizing with the end-user to be an advocate of the user and solve their problems
![IMG_1313.png](https://static.wixstatic.com/media/2180f7_3c7a666b47b14f44a689b62b6038dbec~mv2.png/v1/fill/w_300,h_225,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/IMG_1313.png)
![IMG_1200.JPG](https://static.wixstatic.com/media/2180f7_a03a769e61d947acb91bb8a9f128bba9~mv2.jpg/v1/crop/x_405,y_0,w_4686,h_3440/fill/w_293,h_215,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/IMG_1200_JPG.jpg)
Teaching Assistant at The New School
- Helping students design new Ventures that Create social Impact
​
Cross-functional Team management, , 3M
- Organized & Facilitated Design Thinking workshop to get the diverse team together through Design
​
Ethnography, Video Anthropology, Field Visit, GSK
- Conducted ethnographic study to understand the life of Paraplegics in Rajasthan, India
​